Wednesday 8 December 2010

Research on audience

U- Although it is impossible to predict what may upset a child, a 'U' film should be suitable for children aged 4 and over. They should be set within a positive moral frame work and any violence, threat or horror should be resolved by offering a reassuring counterbalance.

PG- Generally ok for viewing, but some scenes may be unsuitable for younger children. Unaccompanied children of any age may watch. Children aged 8 and over should not be disturbed by a PG film. However parents are advised to consider whether or the content may upset younger or more sensitive children.

12- Exactly the same criteria are used to classify a 12a and 12. The material is suitable, in general, only for those aged 12 and over. Content may upset children under the age of 12 or contain material of which parents find unsuitable.

12a- The 12a category exists only for cinema films, no one younger than 12 may see a 12a film in the cinema unless accompanied by an adult. It is the accompanying adults responsibility if they decide that the content is suitable for that particular child.

15- No one younger that 15 may see a '15' film in the cinema. No one younger that 15 may rent or buy a '15' rated video work.

18- No one younger than 18may see an '18' film in the cinema. No one younger that 18 may rent or buy and '18' rated video work.


After research into age ratings, i have discovered that most 'chick flick' based films are of the rating 12A. We have decided to make our film a 12A also, as we feel as though the content is suitable for children aged twelve and above.